Original & Powerful Ideas
I use a scientific mind, artistic heart approach to define and apply original and powerful ideas so you can put them into practice in your own pursuits.
Here I do that through straight forward white papers on colorful ideas at the intersections of story, design, creativity, psychology, communication, and business.
Featured White Paperers
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A model for seeing every shade of an idea, inspired by how van Gogh painted with color
A scientific guide to the most fundamental phrase for creativity, collaboration, and communication
Ideas By Topic
Story | Design | Creativity | Psychology | Communication | Organizations
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Click titles below to read full white papers
Story
The most powerful, persuasive, and entertaining story structure of all time
How to best communicate the value of anything in three fundamental steps
How to tell a big story through multiple, complimentary narratives
Featured: Examples from Multi-Narrative Storytelling
Imagery with On Your Feet
Design
A flexible model for designing and deciding anything based on how different stages of a process require different mindsets
A model for breaking norms and making amazing things
How to better begin everything
A model for designing amazing experiences inspired by what makes a great Disney ride
A guide to designing for and leading people in our oscillating metamodern world
Featured: Examples from The Science of Cool
Graphics by Issac Auxier
Creativity
The power of writing lyrics for innovation, discovery, and communication
A way of seeing all the different shades of an idea, inspired by how Vincent van Gogh could paint with every shade of blue
A scientific exploration of the two words most fundamental to creativity, communication, and collaboration
How to deeply define and powerfully apply big ideas, academic knowledge, and design techniques
Psychology
Why people deny solvable problems
A model for reaching new and resistant audiences through the act of welcoming
The foundations for complete relationships with friends, fans, and colleagues
Why what we feel about ourselves matters so much to what we enjoy
A guide to the most fundamental human bias and how to overcome it
Featured: Comics About Psychology
Art by MR Trower
Commnication
A model for combining multiple forces to powerfully communicate
How to make someone feel a meaningful part of something
How to get people to remember what you have to say
What teams always need to do, especially today: Acknowledge, Connect, and Explore
Business & Organizations
An exploration of how many of today's new challenges are difficult because we never mastered certain fundamentals
How and why people with adjacent expertises should come together more often
The importance of everyday learning, sharing, and creating experiences for building innovative people and organizations
How to find the value you already have but cannot currently see
