Selected Past Work​
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I use a scientific mind, artistic heart approach to help people and organizations solve their creative challenges in many different ways, here are some selected examples

Guest Experience
Designed better experiences with the science of emotion and art of narrative immersion for Walt Disney Imagineering

User Experience
Informed UX with original research and the science of choice and the art of aesthetics for Netflix Consumer Insights

Mission & Culture
Fostered new brand mission with the science of meaning and art of communal ideation for Google Brand Studio

Story
Transformed storytelling with the science of attention and art of narratives over multiple touch points for engineers, scientists, leaders, marketers, and sales

Creative Culture
Designed new creative practices with the science of creativity and art of improvisational thinking for Nike Advanced Innovation Collective and marketing

Brand Vision
Facilitated new brand vision with the science of brand and art of value expression with executives and company at large

Leadership
Trained leaders with the science of social psychology and art of practical storytelling, including crisis leadership, virtual leadership, and special projects for Women's Leadership Academy

Inclusion Habits
Trained leaders with the science of cognitive bias and the art of inclusion habits based in improvisational and empathetic practices

Visual Narratives
Updated commercial writing with the science of pacing and art of dynamic imagery for creatives, leaders, staff

Brand Development
Helped founders create a blockbuster startup brand with the science of values and the art of narrative

Activist Communication
Improved social activists’ campaigns with the science of persuasion and art of metaphorical communication

Academic Innovation
Created innovative, interdisciplinary events with the science of safety and the art of experiential sharing

Healthy Behaviors
Designs to make healthy behaviors exciting and genuine with the science of cool and art of cultural representations

Design Thinking
Helped pioneer “zero to live test” single days with an applied scientific method and the art of rapid, imperfect, experiential prototyping

Science Communications
Improved scientific communication with the science of collaboration and art of storytelling, focusing on communal outcomes

Event Design
Created innovative, immersive events with the science of fandom and art of collective storytelling

Brand Evolution
Created experiences for and consulted on the evolution of brand with executives, using the science of meaning and art ideation

Employee Health
Improved communications with sciences of attention and persuasion and the art of storytelling for developing, designing, selling, and improving employee health programs

Community
Guided experiential, narrative, and architectural changes with the sciences of social and cognitive psychology and artistic design touches