
​​I use a scientific mind, artistic heart approach to help people learn and make amazing things
Troy Hiduke Campbell, PhD

Speaking
Sessions
Partnerships

Hello there,​
I bring a Duke University behavioral science PhD mind, an artistic Disney Imagineer heart, and a University of Oregon business professor sensibility to help people:​
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tell the best stories
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design amazing experiences
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reach new and resistant audiences
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be ridiculously and effectively creative
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create ambitious big picture strategies
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develop and maintain norm-breaking brands
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build happy fan bases and great cultures
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think differently about challenges and the future​​
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​​​​I've worked with:
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Disney Imagineers to design better experiences ​
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Netflix Consumer Insights to better know their customer ​
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Nike Advanced Innovation to be more creative ​
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Google Brand Studio to develop big picture strategy ​​​
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Vans leaders to develop new and stronger visions ​
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Microsoft Consumer Business to foster a growth mindset
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Local businesses to grow and serve their communities
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Leaders and creatives to flourish in their careers ​
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Universities to improve their innovation
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Speaking​
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In my talks, I bring original and powerful ideas to inspire and clarify
These talks offer ideas for design, strategy, creativity, psychology, and more, with the most popular topic being storytelling. Beyond talks, I develop large scale, often global, training programs for organizations with On Your Feet.
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Sessions​
I lead strategy and ideation sessions that enable great teams do even greater things
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These sessions help you ​discover new things together around your market, audience, or your own brand, decide something important and get aligned around big picture strategy, and/or design something original and powerful for the marketplace or workplace. ​​
Partnerships​
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As a collaborator, thought partner, and consultant, I help people do and make amazing things​
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My friendly and collaborative approach enables discovery of new ideas, better strategy around big challenges, and more original and powerful designs for audiences.
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“Troy delivers creative and theatrical talks that delight audiences.”
Peter McGraw
Author, The Humor Code
“Troy has the superpower to turn science into tools.”
Brad Robertson
Partner, On Your Feet
“Solution Aversion is brilliant research."
Adam Grant
Author, Think Different
"An infinitely valuable partner."
Casey Ingle
Director of Brand Strategy, Owens Corning
Past Clients Include​















